List of the Best Free Social Media Management Tools
- Later Instagram is one of the most popular social networks, with over 1 billion users active on the platform each month. Later started as an app dedicated to Instagram as a scheduling tool, but since its inception, they’ve added support for other social networks and are continuously adding new features. The app has a strong focus on visual content. Whether you want to schedule in-feed image or video posts, stories, or carousel posts — Later supports all of these options. Later has a free plan available that you can use forever, but you get features such as analytics, saved captions, scheduled stories, and more for paid plans. Their paid plans start at $9/month.
2. TweetDeck Those who rely on Twitter to get their message across will find much to like about TweetDeck. TweetDeck is a free application that enables you to manage multiple (unlimited) Twitter accounts from a unified interface. You can create your own customizable social media dashboard that allows you to send and receive tweets and manage and monitor your Twitter profiles. You can use TweetDeck as a web app, Chrome app, or desktop app. TweetDeck can be set to post scheduled tweets, build Tweet lists, and more. And the extra special part is that it’s always free.
3.Canva Social media is increasingly becoming more and more visual. Canva is an excellent tool for anyone managing social media accounts to use. You can create designer-level marketing assets using any of the thousands of ready-made designs they have available to you. Now, you can even connect your social channels and publish or schedule directly from Canva. They have a free version available, which gives you decent access to great pre-made templates. The pro plan gives you access to all of the templates for only $12.95/month.
4. Hootsuite Hootsuite is one of the most established and popular apps for social media scheduling and marketing. You can use it to schedule posts, receive in-depth reports, and collaborate with your team members, thanks to built-in teamwork features. It enables you to view multiple streams at once and monitor what your customers are saying. There is a free limited plan available for 3 social profiles and up to 30 scheduled messages.
5. Buffer Buffer is also one of the best apps for managing your social media presence and scheduling your posts. The app also comes with analytics tools that enable you to track your audience’s activity and figure out when it is the best time to post in the future. We especially love its Chrome extension, which integrates itself seamlessly and never gets in the way, yet it is always there when you need it. It is a more straightforward and more effective way of managing your social media, and you are never more than a few clicks away from setting up anything you want. Buffer supports over 7 different platforms – you can add up to 4 on the free plan.
6. Planable Planable is a social media collaboration tool helping marketers work together better & faster. So, if you care for efficiency, this is the tool to consider. It’s one of the most visual platforms allowing marketers to create, plan, collaborate, review, and schedule social media content. It supports the most popular social media networks: Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube, and Google My Business. Planable is 100% focused on collaboration and approval so it allows you to get feedback on each post, have conversations, request & get approval, and schedule automatically. They’ve got a free plan to get you started — so you can test all the features for the first 50 posts.
